For advertisers

Promote your website using banner exchange credits

BannerFlow runs a credit-based banner exchange between participating websites. Publishers earn credits from verified impressions of other members’ ads, then spend credits to show their own creatives. It does not guarantee visitors, search rankings or clicks.

How the 1:1 exchange works

Each verified impression of another member’s banner credits the publisher with +1 and debits the advertiser by −1. Accounting happens only after viewability, repeat and anti-fraud checks; merely loading a web page is not enough.

A newly verified account may receive starter credits under the current network settings. Starter rewards and promotional programmes have their own limits and should not be treated as unlimited traffic.

Launch a banner campaign

Verify your email and website, then add placements to accumulate credits. Create a campaign with daily and total credit budgets, upload a correctly sized image and specify a genuine landing-page URL.

Creatives join rotation after moderation. Selection depends on compatible ad inventory, available credits and publisher restrictions.

Understand campaign performance

Use the analytics screens to compare counted impressions, clicks, CTR, spent credits and rejection reasons. Seeing a banner is not the same as clicking it, and exchange credits pay for verified visibility rather than guaranteed visits.

For two creatives in the same campaign, use A/B testing. Small samples produce noisy CTR estimates, so results should be interpreted cautiously.

Categories, adult content and publisher traffic

Publishers control which advertising categories they allow. Adult-themed ads require explicit permission and compliance with applicable regulations and age requirements.

Available inventory depends on genuine audience activity, approved sites and the number of compatible placements. Judge potential reach using actual reports rather than the total number of registered users.

Ready to get started?

Create your first placement or campaign in BannerFlow.

Start exchanging banners →